Attention Small Business Owners! Learn how to double your business profits in 18 to 24 months without working any harder

Introducing

The Ultimate Small Business Success Program

Read how this incredible new concept in marketing training will help you create massive gains in your business, fast. You will learn how to maximize profits by:

- Attracting more new customers than you ever thought possible

- Multiplying your advertising response rate by 5 to 10 times or more.

- Learning the only marketing system you'll ever need for stellar growth

- Learning how to create irresistible offers they can't refuse and how to reap huge profits in the process

- Saving thousands of dollars by avoiding the most common marketing mistakes made by small businesses

- Taking advantage of the 3 FREE ADDED BONUS trainings and workshops listed below

Paul Mannone is a local marketing expert with over 15 years experience in Marketing, Sales, and Business Planning. He has successfully established highly profitable marketing systems for small to medium sized companies, and has applied his expertise in business deals valued up to $98 million USD. Now he's sharing his vast knowledge and experience to help you grow your business fast!

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If you are reading this, you are most likely a small to medium sized business owner who has a keen interest in growing your business faster and with less effort…

There is only one way I know of to do that. It's called leverage - having the ability to do more with less. In business, one of the most powerful forms of leverage is using a proven, effective marketing system. Leverage comes from designing, implementing and refining an initial marketing system, then letting marketing system do the bulk of the work for you. The increases in revenue and profit can be astounding. Your ongoing effort? Simply test and optimize your system to maximize profits. But how can you effect this? How can you create a marketing system that will fuel your business growth to new heights? There are two ways that I know of. Read on to see if either Option 1 or Option 2 is right for your business…

Option 1: Hire a consultant to create a marketing system for you

You can greatly enhance your business profits by hiring a marketing consultant to come in and do the work for you. This can be very effective, but can also be very costly. Depending upon your starting point, it can take anywhere from 100 to 200 hours to create such a system, test it in your market and refine the elements for optimum performance. Hiring a good marketing consultant at $150 to $300 per hour would result in a consulting fee of anywhere $15,000 to $60,000. And, few such marketing consultants are going to give you any form of guarantee that their services will generate the results you want. That's a big risk for small business, and you're left not knowing how to do if for yourself. If you prefer less risk and more knowledge, then I strongly suggest that you read Option 2.

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Option 2 - Learn how to dramatically increase your profits by creating your own marketing system - Anyone can do it…with a little bit of help!

Most business owners I talk to work very hard and are involved in running virtually all aspects of their business. Relatively speaking however, they spend very little time on marketing. The reasons business owners give vary from not having the time, to not knowing where to start, to not seeing the value based on the meager results of past campaigns. These reasons are pretty much symptoms of the same problem…a basic lack of understanding of what real marketing is all about, and, how great marketing can save you time and generate huge returns on your investments. With a proven marketing system, the money you invest can generate higher rates of return than any other use of those funds inside or outside of your business. Doesn't it make sense to put more time and energy into effective marketing, the highest leverage activity for fueling business growth? But where is a business owner to start?

As with any new endeavor, knowledge is critical. There are many common sense things you can do to increase the effectiveness of your marketing with NO extra cost or effort. However, you must first create the time, make the commitment, and, you must get started! Once you experience positive results, your confidence and motivation will increase, inspiring you to press on and do more. Wouldn't it be great if you could experience all of this in one simple step? Wouldn't it be great if you could learn how to double your business profits in 18 to 24 months and not have to work any harder?

I wouldn't be surprised if you answered 'yes' to both of these questions. Most business owners do. "The Ultimate Small Business Success Program" is designed with these specific goals in mind. Doubling your profits. Doing so in 18 to 24 months. Increasing the returns on your marketing investments from a break-even scenario to returns of 500%, 1000% and much more. Creating residual income streams to continue after you choose to retire. Having more time for family, fun, and further growing your business. You can achieve all of this and more through an exciting and affordable new training program in advanced marketing for small business. With The Ultimate Small Business Success Program you will learn the basics of how effective marketing programs work and have the opportunity to actually create, test and refine a working marketing system for your business as the course progress from week to week.

What are the specifics you will learn to help you achieve these goals? Here is just a partial list. I think you'll find it quite enlightening in and of itself…

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What you will learn with The Ultimate Small Business Success Program...

How to attract more new customers than you ever thought possible and keep them coming back for more and more and more…

How to boost the effectiveness of your advertising simply and quickly to generate incredible profit gains without spending more advertising dollars…maybe even less!

How to create the only marketing system you'll ever need. All successful marketing systems share common elements that must be addressed. Marketing systems may have different names (I call mine the W5+1 system), but the essence is much the same… and you can implement one easily!

Learn what great marketing is really all about (i.e. the other 85% beyond advertising alone). You'll be amazed how simple it is to enhance your marketing instantly and at NO EXTRA COST!

Why it is critical to define your USP (Unique Selling Proposition) and how doing so can literally skyrocket your success to multi millions of dollars

Why you only need to be 10% better than your competition to dominate any market. Then learn how to be at least twice as good as the next guy. (They'll never know what hit them!)

How to create irresistible offers they can't refuse and how to reap huge profits in the process.

What a customer is really worth to your business and how to dramatically increase profits by leveraging off of your most valuable asset…a satisfied customer base.

How all purchases are made. Take customers through this process in your promotions and you will maximize sales and be amazed how much more your customers will appreciate what you are doing for them.

Why you will make far more money by narrowing your market focus as opposed to the common belief that it's "the bigger the better" when it comes to target market size.

How all powerful marketing is used to support people by delivering incredible value. Do this and your success is virtually guaranteed!

…and much, much more.

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The W5+1 Marketing System addresses the most critical questions you must ask yourself to grow your business faster

W5 as classically defined stands for Who, What, Where, When and Why. These five critical questions must be addressed by your marketing system to optimally attract new customers to your business. Let's look at each question briefly and how it fits into a marketing context.

Who? – WHO specifically are you trying to attract to your business? Who can benefit most right now from the product or service you are offering? What do they have in common that you can leverage to maximally and profitably support them? Answering these questions explicitly defines your market to maximize new customer response and greatly reduces the cost of reaching those people most likely to buy from you NOW! If you don't know exactly whom you are trying to reach, how can you even hope to answer the next critical question effectively?

What? – WHAT are you going to tell your prospects, now that you do know who they are? What message are you going to deliver that will compel prospects to pick up the phone, or come to your store, or visit your web site or send you an e-mail etc. and place an order? The "Here I am and here's what I do" approach just doesn't cut it and yet this message is the basis of what many small business owners communicate to try and "excite" prospects into action. You can and must do better if you want to grow your business faster.

Where? – WHERE do I go to reach all these people who will get excited about my business and what I am offering? Where do they live? What do they read? Listen to? Watch? Answering these and several related questions is at the heart of a powerful media strategy. Greatly increase your returns by going to where your prospects are, not just where there are lots of people. (I.E. Golf Magazine to sell a set of high-end golf clubs vs. a high cost ad in a large city newspaper).

When? – WHEN should I go to market with specific products, services and promotions? How long does it take to get a powerful marketing campaign ready? Timing in marketing is critical. Learning how to recognize trends vs. fads can make the difference between a "flash in the pan" and long term sustained growth. Getting your message out in a timely fashion is also critical. Getting your Christmas advertising out the first week of January is an obviously exaggerated mistake. However, there is a great deal involved in ensuring that your product, service and message get out exactly when they need to.

Why? – WHY should a prospect buy from you and not from one of your many competitors? What sets you apart? Why is your offering unique? Defining your USP (Unique Selling Proposition) is critical to gaining competitive advantage and structuring your marketing for maximum profits. It's not hard to do, but most businesses fail to take the time and make the effort to first figure out what they do best, why it is different, and then simply communicating this message through all their marketing efforts. Do so and you literally will be amazed at the results.

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The “+1” - Where the real money is and what most businesses ignore!

So now your have the “W5” or client acquisition element of your marketing system purring like a kitten. You will often hear this referred to as the "front-end" of a marketing system. The result? A steady stream of new customers is coming in predictably, and you are making money in the process. What do you do next? Simple. Make far more money by supporting them after their first purchase!!! I call this the "+1" element. It is generally referred to as the "back-end" of a marketing system.

There are many ways that your new and existing clients will look to be supported by you now that they have extended their trust and made that critical first purchase. They will expect you to honor any warranties that you have extended. They will expect good service when they have a problem and want to feel appreciated for giving you their business. And the best part of all, they will look to purchase other related products and services from you to enhance the experience of their first purchase. Responding to this opportunity is both a gold mine for you and a necessity for keeping your clients happy and loyal. A real win-win for everybody.

It often costs 10 times as much or more to attract a new customer into your business as compared to selling something additional to an existing client. You know how to reach your client easily and can automate this process for maximum efficiency. Do not underestimate the value of the trust you have built by breaking through the first purchase barrier. Many businesses fail ever to sell anything again to new or existing clients. Very few businesses have powerful, dedicated marketing programs to address this incredible opportunity directly. Those that do experience phenomenal success. You can too, starting today with your most valuable business assets…a satisfied client base and the trust they extend to you.

Sounds exciting, doesn't it? Have you started to count your money yet? It's a bit early for that. First you need to invest a bit more of your time to see what comes next…

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The Ultimate Small Business Success Program and its power-packed Double Your Profits training format for Marketing Mastery!

Most training seminars that I have attended involved 1 to 5 day intensive formats. And these are great. I have taken over 40 such courses and invested well over $100,000 in seminars and training materials as part of my own personal success program. The benefits have been immense. I found however, that with such an intense format, most of the information gets lost soon after the seminar ends. You get caught up in the day to day running of your business and may only apply 10% of what you learned. Very valuable, but certainly not optimum.

I want business owners who take my seminars to get more than that, much more. I have designed The Ultimate Small Business Success Program to do deliver on that goal. It is presented in 12 weekly power-packed, two and one half-hour evening sessions of marketing and success wizardry. This extended format has 3 direct benefits: 1) The materials are delivered in smaller, absorbable chunks; 2) You have the time to review the materials between sessions; and 3) You are given the opportunity to work on your own business marketing system as part of the course activities. I don't know about you, but I find it very difficult to separate myself from the day-to-day pressures and sit down to work at growing my business. By setting this time out for a 12-week period, you will guarantee that the work gets done. And remember what I said about leverage? What's really exciting is that once your marketing system is created, far less time is required to maintain and optimize it. However, you will need extra time for making all those additional bank deposits! Maybe you should opt for the SUV next time, just to carry the cash.

Isn't it expensive to run a course with this extended format? For me, yes; for you, no.

The extended format of The Ultimate Small Business Success Program does cost me a lot more to deliver. I could save thousands of dollars by packing all this material into a two to three day intensive seminar. That might even be better for some of you from a scheduling perspective. I understand this, and also feel very strongly that having the time to really absorb and apply the lessons learned will be well worth making the effort over the extended time period. As for the extra costs? I will be absorbing these as part of creating the most affordable, highest quality learning experience possible for you. Additionally, you won't be squeezed into a tiny seat, or packed into a crowded room with hundreds of other people. I will provide lots of room for you to spread out and make the overall learning experience pleasant and effective.

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The Ultimate Small Business Success Program includes 3 incredible FREE value-packed bonuses

I know first hand how tough it can be to grow a small business. You need all the knowledge, time, and experience you can get. And you need to have a powerful money mindset if you want to go beyond that and propel yourself to achieve that first million dollars. Recognizing this, I decided to offer 3 additional FREE Value Bonuses to make this program even more exciting and more valuable for you. In these additional trainings and workshops, you will be given the opportunity to immediately apply the new knowledge as you gain it. And all 3 bonuses are absolutely FREE.


FREE VALUE BONUS NUMBER 1 - "Create Your Own Marketing System Workshop"

In addition to the Double Your Profits marketing course material, you will be given the time and opportunity to work on creating your own marketing system in this bonus workshop. I will encourage and advise you as you go on how to IMMEDIATELY apply to your own business the powerful new marketing principles that you will learn week by week. It's really difficult to estimate the value of this as it could make the difference between taking powerful action in your business or not. Similar workshops I know of sell for many thousands of dollars.

FREE VALUE BONUS NUMBER 2 - "Enhance Your Promotional Materials Now!"

Each week in this powerful workshop, one to three examples of promotional materials are selected from ads etc. that members of the class are using today to promote their business. I will comment on what works, what doesn't work, and how to improve them for immediate results. Being in a group setting with many experienced business people who can also contribute from different business perspectives, adds even more value. If you get just one or two great ideas for your own promotions, your profits will start increasing immediately.

FREE VALUE BONUS NUMBER 3 - "How to Become a Million Dollar Magnet"

This complete "course within the course" will teach you the basic differences between million dollar mindsets and those that keep people stuck earning low incomes all their lives. As part of this free course, you will learn a unique and powerful results creation process that can be used to grow your business quickly or to achieve any goal in life that you want. You will also learn how to uncover and break free of the critical barriers to your success. Eliminate your "reasons for failure" and learn how to create all the time you need to achieve your ultimate goals. You receive all this and many more precious wealth and happiness creation techniques. I have studied for over 15 years with world masters in this field, many of who are now inaccessible to the general public. I know how difficult it is to find the specific, proven information that I will share in this bonus course. With The Ultimate Small Business Success Program, it's both available, and free!

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How The Ultimate Small Business Success Program in its entirety can be yours absolutely FREE!

TThat's right. "Double Your Profits" marketing training, Create Your Own Marketing System Workshop, Enhance Your Promotional Materials Now! and How to Become a Million Dollar Magnet all FREE. How can this be?

Being a business owner, I'm sure that you know the value of a good referral. So do I. Once you register at the regular price, I will give you an additional 33.3% credit towards your admission for each person you refer to me and that signs up and pays the regular price for the program. Talk it over with business people you know. If you determine they're interested, give me their names, have them call me, or send them to my web site (www.palmgrowth.com). If they sign up, you get the credit. Find 3 people who sign up and you're in, absolutely FREE!!!

Let me take the risk for you with this first of two incredible 100% money back guarantees!

I want to make doubly sure that you feel comfortable about being able to grow your business faster than ever. Even if you do register and pay for The Ultimate Small Business Success Program, you still are not fully committed. I invite you to take part in the first 2 sessions before you fully commit. If you don't think that you will generate the kinds of returns in your business that I'm talking about, let me know. I will gladly refund 100% of your money, no questions asked. I think that you will be very excited about the course, but the guarantee is there in case you need it.

Add a 2-year, 500% Return On Investment guarantee as well!

I want you to feel that I am totally committed to your success. As much of the material will be very new to you, you may try very hard to apply it and still not get the results you want. I don't want you to give up. If at any time of your choosing from 6 months to 2 years after graduating from the course, you have not made at least 5 times the price of the course in additional profit (that's a 500% return on your training investment), then you will have the choice of either receiving 100% of your money back or taking the course over again absolutely free of charge. How does the guarantee work? All you need to do is to show me what you have been doing based on the course material (i.e. your market analysis, ads created, media used etc.) and if it looks like you have made a reasonable attempt, I will gladly give you the credit of your choice. It won't pay me to spend a lot of time on this, so you will be given the benefit of any reasonable doubt.

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In summary, here's what The Ultimate Small Business Success Program introductory offer is all about…

•    The Double Your Profits Marketing Training

•    3 free bonus sessions

- FREE Value Bonus No. 1 - Create Your Own Marketing System Workshop

- FREE Value Bonus No. 2 - Enhance Your Promotional Materials Now!

- FREE Value Bonus No. 3 - How to Become a Million Dollar Magnet

•    Get your program for FREE! Refer 3 people and take the training for FREE. Receive a 33.3% credit for each person you refer that registers and pays for the program. Three people sign-up and your training is absolutely FREE!

•    Let me take the risk for you you with these two incredible 100% money back guarantees:

- Money Back Guarantee No. 1 - Attend the first 2 sessions and get 100% of your money back if you are not totally convinced that you will create incredible growth in your business.

- Money Back Guarantee No. 2 – If you do not generate at least a 500% return on your training investment within 6 months to 2 years of graduating, then after a quick review of what you have done based on course materials, get your choice of either 100% of your money back or reattend a future course at no charge.

I hope that you are as excited as I am about The Ultimate Small Business Success Program and I definitely hope that you will take advantage of this incredible learning and profit opportunity. In the meantime, I wish you all of the success and happiness that you want and deserve.

Sincerely,

Paul Mannone
President
PalmGrowth
Marketing Experts
Making Business Growth Easy
Phone: (613) 271-9655      web: www.palmgrowth.com
Fax: (613) 271-0130          e-mail: pmannone@palmgrowth.com